Task 6: Planning and adverts
Task 6: Planning adverts P2 (U20): Create a plan for a cross media advertising campaign in response to a client brief P3 (U20): Create a pre-production plan for the media components in the planned advertising campaign Proposal: Carter Soft Drinks We want to create a campaign for the company “Carter Soft Drinks”. This is because the drinks company require and advertising campaign for their new drink “Phizzwizzard”, which tastes of strawberry laces. I will be proposing a plan for a cross media advertising campaign for Carter Soft Drinks based on this new drink that they want to release. Purpose The purpose of a cross media campaign and this one in particular product is to get it seen by as many people as possible. There are now many ways of advertising and promoting than there ever were in the past and so we need to ensure that we are making use of this. We are proposing to market the drink across these platforms. The purpose of ...